Seller Information

How we Help

At Royal LePage Burloak, we understand that you're embarking on one of life's biggest decisions.

That means you need sound advice from our loyal and trustworthy REALTORS® with the experience and expertise to back it up. Royal LePage Burloak has been buying and selling homes in Burlington since 2002 and has grown to a network of over 175 real estate sales representatives serving Burlington and surrounding area. No matter where you are or where you want to live, you can count on us for unsurpassed local market knowledge and a vast referral network. When you see a Royal LePage Burloak sign on a lawn, you know it's a sign you can trust, because Helping You is What We Do.

Selling your home involves a great deal or time, research and last but not least, effort. Once you have made the decision to sell your current home, your next step should be to consult with a REALTOR® you are comfortable with and begin the process of placing it on the market! Listing your home might seem daunting, but a good sales representative will walk you through all the right steps, inform you of everything you need to know, and most importantly, ensure that they will be there for you every step of the way until you achieve your end goal selling your home for the highest price in the least amount of time.

When listing your home on the market, here are some of the ways that our Royal LePage Burloak sales representatives will help:

  • Conduct a complete property profile of your house, including current condition, locations, surroundings and special features
  • Do a comparative market analysis that will show you what houses in your area have sold for in the recent months
  • Help you set a price for your home that will maximize your profit
  • Market your home through newspaper and in print advertising, post it on the Multiple Listing Service (MLS), create a feature sheets and videos, conduct Open Houses and use blogs, social media channels, various websites and their own personal peer network for contacts and referrals
  • Negotiate with the buyer on your behalf
  • Help you secure the assistance of other professionals you'll need during the process┬ámake sure all the required paperwork is fully completed, accurate and that deadlines are met
  • Work with you to resolve any challenges that may arise
  • Deciding to Sell

    Thinking about selling your home? Well, look no further you've come to the right place! This next section will provide you with important knowledge and valuable steps on how to sell your property, while offering priceless information for all sellers to keep in mind!

    Everyone has their own unique reason for deciding to sell their home. However, one thing that typically remains to be consistent across the board is the seller's desire to receive the greatest value for their home as they possibly can. With that being said, here are a few tips you might want to consider when looking for ways to add value to your home:

    Renovating

    This can be something as simple as freshening up the colour of your walls with a coat of paint or updating your door knobs, or as intricate as changing the lighting in your kitchen or refinishing your basement with new hardwood floors. While all of these details will certainly be appealing to the new owners of your home, the most important thing to do before any remodelling is finding out how much value a certain tweak or renovation will actually add to the sale price of your home, as well as finding out the approximate value of how much comparable homes in your neighbourhood are selling for. It is at this stage where you could turn to Royal LePage Burloak for assistance, as we will be able to provide you with a valuation on your home and save you the trouble of tweaking your home if it is perfect as it is.

    Enhancing curb appeal

    It is no surprise that making sure your home looks it's best while on the market is extremely important. After all, you never know when a potential buyer might be strolling through your neighbourhood and admiring your freshly groomed garden. In other words, make sure the forefront of your home remains aesthetically appealing by keeping your lawn cut and raked as often as possible. Trim any bushes or trees and even go the extra mile by adding a few brightly coloured flowers to your garden. Touch up any peeling or chipping paint around exterior windows and doors, stain your fence or deck if you think it needs some touching up, and most importantly, de-clutter your garage or shed in order to ensure it looks tidy and useful for storage.

    Getting a home inspection

    When closing the deal on a new home, the last thing you need is for everything to fall through at the last minute due to unfortunate circumstances. This is where getting a home inspection will do wonders in keeping any unfavourable surprises to a minimum! Often times, the buyer of your home will typically be the one to request a home inspection, however, taking the initiative and having one done yourself will allow you to get a head start on repairing anything that needs changing, and will prevent you from having to lower the price of your home or even taking it off the market all together due to things you had no knowledge about in the first place.

    Placing your home on the market requires objectivity and a significant amount of preparation. Let one of our real estate sales professionals guide you through the preparation process.

  • Define improvements that you can undertake to sell your home faster and at the best possible price
  • Outline suggested interior and exterior preparations for cleaning, repair and organization
  • De-clutter and depersonalize your space to achieve the broadest appeal
  • Arrange furniture to make rooms appear as spacious as possible
  • Connect with professionals such as painters, cleaners, contractors, carpenters, repair people, home stagers, and more for assistance in preparing your home
  • Create a mood ideal for showcasing your home such as playing relaxing background music, lighting a fire, adding plants and flowers, maximizing lighting and fine-tuning the temperature
  • Listing Your Home

    The time has arrived to list your home and make its grand debut on the market! Before placing a sign on your lawn and thinking the hard part is done, consult with a Royal LePage REALTOR® to ensure that your home is poised for success! Here is how they can help:

    Set a price

    Setting a price for your home isn't as easy as one might think. If you price it too low, you stand to loose thousands of dollars. A Royal LePage Burloak sales professional can help by doing a complete property profile of your house, including its current condition, location, surroundings, special features, a comparative market analysis, and a total market overview. Your Sales Representative will take into consideration as many factors as possible so that they can accurately assess the fair market value of your property, and sell it for the best price possible.

    Considering the fact that determining the correct asking price is the most critical factor to the success of your home sale, here is a list of what our REALTORS® can do:

  • Help you understand current market conditions and how they will impact your home's asking price
  • Prepare a market analysis to give you an appreciation of what comparable homes in your area have recently sold for
  • Assist you in understanding the marketability of your home's location, size, style and condition
  • Explain how pricing appropriate to market value will help make your home more marketable, exposing it to more qualified buyers while generating the best offers
  • Clarify the importance of capitalizing on the early activity associated with new listings by pricing your home appropriately when it first goes on the market
  • Help to create value and future negotiating power through chattel inclusions and exclusions
  • Work with you to develop a pricing strategy and determine an asking price that will sell your home in the shortest amount of time at the best possible price

  • Market your home

    No matter how well your home is priced, another thing you will need in order to attract buyers is a sound plan. Again, here is where your Royal LePage Burloak sales representative can step in and offer their guidance and assistance. Aside from newspaper advertising and listing your home on the Multiple Listing Service (MLS), our REALTORS® will work with you to create feature sheets and videos which will make your home stand out from the rest. They will also market your home through social media channels, and through their personal peer network. Lastly, Royal LePage Burloak sales representatives also have a national network of 16,000 REALTORS® on which to draw upon for contacts and referrals, which will help to ensure a smooth journey throughout every step of the process.

    Entering into a Listing Agreement is the first formal step to marketing your home to prospective buyers. Our real estate sales professionals will do the following in order to ensure excellence:

  • Explain the Listing Agreement document, a contract that commits Royal LePage Burloak Real Estate Services to market your home for a specified period of time in exchange for a fee for service, paid upon successful closing of your home sale
  • Discuss the fee for service and the specific value you will receive in exchange for that fee
  • Outline the details of the agreement including the asking price, a description of the property, inclusions and exclusions, annual property taxes, and any rights of way, easements, liens or charges against the property
  • Request any required supporting documents such as property survey, property tax receipts, deed or title search documentation
  • Ask you to authorize your mortgage lender to verify your current mortgage details, where applicable
  • Request other documentation such as expenses related to heating, electrical and water consumption as well as receipts for any home improvements to assist your home sale
  • Showing Your Home

    The way your home looks to prospective buyers can make a striking impression. Your main goal should be to get buyers to picture themselves in your home and imagine what their lives would be like living there. Here are a few tricks of the trade that can help you do this:

    Home staging

    In other words, detailing your home from top to bottom, including carpets and drapery, kitchen and bathroom tiles, walls, ceilings, trims, etc. Next, dispose and declutter all of those items in your home that make rooms feel smaller than they actually are. Tidy up cabinets, bookcases, closets and toys and put away personal items such as photographs, souvenirs and other personal memories you may have around the home. If you have some empty rooms in your house, stage and decorate them with some furniture and accent pieces there are places you can go to rent furniture if you need. Keep it simple and classic in order to avoid clashing with the taste of a potential buyer

    Preparing for an Open House

    A successful open house is key for generating quick interest in your home. Make your rooms bright and airy by opening blinds and windows and making sure darker rooms are lit. Help the buyers imagine themselves in your home by setting the dining table or putting out some fresh flowers. Light a scented candle, leave some refreshments out, and for your own security, make sure you store all of your valuables. When the open house is over, ask for feedback so you can make a few tweaks before your next one!

    A comprehensive marketing plan, customized to your home, will give it maximum exposure and the attention it deserves. When you work with one of our REALTORS®, they will:

  • Prepare a personalized marketing plan containing all activities intended to market your property to prospective buyers and their real estate sales representatives
  • Place your home on the Multiple Listing Service®, making it accessible to all real estate sales professionals and their clients, unless you choose to list your home exclusively with Royal LePage Burloak
  • Provide national exposure for your home by placing it on both the Realtor.ca and Royal LePage websites - two of the most visited real estate websites in Canada
  • Provide local exposure for your home with a lawn sign, open houses, newspaper and print advertising
  • Showcase your property through print and web-based marketing tools which may include property feature sheets and brochures, "Just Listed" flyers and postcards, virtual tours, web commercials and email marketing
  • Network with other real estate sales professionals and database of clients where applicable, to provide incremental exposure for your home
  • Receiving an Offer

    Unfortunately, not all offers are created equally. However, fortunately, your REALTOR® will be there for you and help you review an offer you receive and clarify all the details of the contract. Here are a few things you should do:

    Get to know the terms

    The main factors influencing most offers will include the price that the buyer is willing to pay, details about the offer (i.e. financing options), as well as any particular conditions (i.e. inclusions or exclusions) that the buyer wishes to make contingent to closing the agreement. These offers can be "firm," meaning that the buyer is willing to buy the home exactly as is, or, the offer can be "conditional," specifying that the sale of the home will be based on certain conditions such as a home inspection, approval of financing, etc.

    Review every detail

    The Buyers may ask for certain items to be included with the purchase of the home, including appliances, draperies, chandeliers, etc. They may have even requested some minor renovations such re-shingling your roof or repairing your driveway. Some buyers may have asked for either a rapid or extended closing date, or as previously mentioned, made their offer contingent on something like selling their current home before buying a new one. All these factors will play a significant role in the final offer. An experienced Royal LePage Burloak sales professional will be there to help you review all the details in order to decide whether to accept, reject or make a counter offer.

    Negotiating and Counter Offers

    Perhaps the offer you received for your home was much lower than you were initially expecting. Maybe the potential buyers requested to include certain features of the home that you had not planned to leave behind when selling your home. In some cases, you may have multiple offers from many different buyers that may leave you feeling overwhelmed and pressured to make a quick decision. This is one stage in particular where you will be yearning to consult with a Royal LePage Burloak REALTOR® and have a trusted professional by your side. Here are some things they will help you consider:

    Counter offers

    Take your time when looking at what exactly a potential buyer is asking for and ask yourself this: "Is it worth losing a sale for a minor inclusion like a rug or drapery?" If the answer is no, don't hesitate to give someone what they want, even though it may seem like they are asking for a lot. The best strategy to have throughout the negotiating process is knowing when and how much to compromise. The final and most important thing to remember is that if you do not feel happy or comfortable with someone's offer, you should not be afraid to reject the offer all together.

    Multiple offers

    As someone who is selling their home, you may find yourself to be in a situation where you are receiving multiple offers from several different buyers. Don't feel overwhelmed, look at this as a good thing and take your time reviewing and comparing different offers and decide what price and conditions best suit you. Things to look for that might be appealing to you when reviewing offers include pre-approved financing on the buyer's part, the fact that the buyer has already sold their own home, potential buyers have agreed to all of your conditions without exception, etc.. Throughout this entire process, your Royal LePage Burloak REALTOR® will definitely provide you with honest tips and advice so that you can decide on the best outcome for you and everyone who is involved.

    Upon receipt of an offer, there are several considerations and negotiating nuances to understand before you accept. Our real estate sales professionals will:

  • Clarify all elements of the offer including, the closing or possession date and any conditions that apply
  • Help determine an appropriate response within the timeframe required, either accepting or rejecting the offer, or developing a counter-offer
  • Set a course of action for any counter-offer terms such as adjusting the offer price, inclusions and exclusions, the closing date or removing conditions
  • Manage all offers and any counter-offers, negotiating to get you the best possible deal
  • Ensure you understand and agree to all of the offer terms before you provide acceptance
  • Closing the Sale

    For the sellers, closing day is the day when all their hard work has come to an end! However, in order for your home to be officially sold, there are a few remaining things that you need to do:

    Pay closing costs

    These are the fees you need pay the day of or by the time your closing day arrives. Such fees include the REALTORS® commission, legal fees and disbursements, utility and property tax adjustments, mortgage prepayment or discharge fees, and a few more that your REALTOR® can assist you with.

    Hire a lawyer

    Make sure to hire a legal professional in order to take care of the complex details of your documents. Your Royal LePage Burloak REALTOR® will be a great resource for recommending a lawyer who specializes specifically in real estate.

    The sale of your home is finally considered to be complete on the closing date when the ownership of the home is officially transferred to the buyer. As the closing date approaches, here is a list of things that should be complete:

  • Hire a legal professional to represent your interests and manage closing documentation
  • Satisfy any conditions you may be subject to in the offer
  • Arrange for your self move requirements or obtain estimates from reputable moving companies and book as far in advance as possible
  • Contact utilities to have meters read on closing day and coordinate cancellations, transfers and change-of-address notification for medical, financial and contracted services, licenses, subscriptions, memberships, and personal mail
  • Organize the connection of services and utilities at your new home
  • Coordinate with your lawyer the receipt of compensation for prepaid utility expenses and the payment of real estate and legal fees from the proceeds of the sale
  • Meet with your lawyer to sign required closing documentation to discharge any mortgages, transfer the deed, and to provide the keys for the buyer
  • The Big Move

    The day you have been waiting for has finally arrived! Even though you might be feeling a little sentimental about leaving your old home, there is sure to be a lot of excitement about making new memories in your new one! Here are some tips that will help ensure a smooth and favourable move:

    Make a moving checklist

    Making a list of things that need to be done before finally making your move will definitely help to ensure efficiency and organization. Make sure you do your best to try and prepare a list a few weeks in advance in order to give yourself enough time for last minute additions!

    Plan for packing

    This works best by labeling boxes indicating the rooms in which particular items belong to (i.e. kitchen appliances, bathroom, etc). You might even want to provide a small floorplan for your movers (if you've hired movers) so that they know exactly where you would like everything to be.

    Cancel your cable and utilities

    Make sure to cancel/transfer your cable and utilities and any rented appliances (i.e. water heater or furnace) to your new home owners. While you're at it, make sure to have gas, electricity, cable and phone all hooked up and ready to go at your new home as soon as possible in order to avoid any inconvenience.

    Inform your key contacts

    Be sure to remember to let your work, Canada Post, doctors, friends, pharmacy, and any other important contacts that you have moved and give them your updated address. If you have children, make sure you talk to them and explain to why your family has decided to move and reassure them that they will still keep in touch with their old friends and even have the chance to make some new friends as well! Try to include them in the move by asking their opinion on colour options for their room, how to decorate the backyard, etc.

    One final and important detail

    One final and important detail - make sure to plan a nice, easy meal for the evening! Moving is stressful enough without having to worry about cooking dinner. Pick up some take-out and enjoy your first night at your new place.

    Congratulations. You're all moved in. Enjoy your new home!

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    The information contained on this site is based in whole or in part on information that is provided by members of The Canadian Real Estate Association, who are responsible for its accuracy. CREA reproduces and distributes this information as a service for its members and assumes no responsibility for its accuracy.

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